ABOUT US
OUR STORY
Cross Arabia is a Middle East platform acting as a single entry point for international brands in the functional food and healthy snacks category, the fastest growing category in retail/FMCG.
We own the distribution rights for a number of worldleading international brands which we distribute through prominent FMCG distributors in each local market (Jordan, KSA, UAE, Qatar, Kuwait and KSA, Oman, and Palestine)
Our value proposition is in bridging the gap between global brands and major FMCG distributors in the Middle East by offering both of these clients a bundle of services that include supply chain management, marketing and distribution
We are a highly experienced team of digital marketers, trade marketers, and brand management specialists capable of building brand equity and recognition for each brand within each market in the Middle East – translated into sales